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Black Box Launches Signage for Small Businesses

Black Box Corp., a provider of voice communications, data infrastructure, and product solutions, has launched a program to help small business more effectively use its iCompel line of digital signage appliances.

Black Box Corp., a provider of voice communications, data infrastructure, and product solutions, has launched a program to help small business more effectively use its iCompel line of digital signage appliances.

The program is available to anyone who owns an iCompel player and aims to enable small businesses or government offices with little or no creative staff to quickly and affordably set up digital signage.

"Digital signage is a great way to turn prospects into customers and good customers into even better-spending customers," said Mario Calabro, Black Box multimedia products manager, in a statement. "This offering takes the concept further, enabling end users to tap into the creative resources of Black Box itself."

Customers receive access to many pre-designed layouts included with the player, as well as the option to have the company create customized layouts specifically for them. "We know a lot of businesses don't like a cookie-cutter approach," Calabro continued. "But with this program, they get layouts that are uniquely theirs, with their logo and tagline included. This way, they can create the brand-consistent sales messaging most suited for their market."

In addition to professionally designed layouts, iCompel comes with drag-and-drop layout tools and a variety of content-management and scheduling features for playing stored and live media in multiple zones. Users can also combine 1080p video or live TV with scrolling text, photos, flash, HTML, RSS feeds, and other media.

There are no ongoing expenses with iCompel, and software updates are free, according to the company. The iCompel player can be used for a single screen or for multisite deployments of thousands of units playing different content at different locations, supporting changing content ad-hoc at the display.

Black Box's line of digital signage solutions includes media players, extenders, splitters, converters, and switchers. Several of these products, including iCompel, are on the U.S. General Services Administration (GSA) schedule.



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