SVC on Twitter    SVC on Facebook    SVC on LinkedIn

 

Toshiba Introduces New Cell TV Technology

Toshiba America Consumer Products has unveiled a new home entertainment technology in the form of the ZX900 Series Cell TV. According to the company, Cell TV will provide consumers with a new level of home entertainment experience.

Toshiba America Consumer Products has unveiled a new home entertainment technology in the form of the ZX900 Series Cell TV. According to the company, Cell TV will provide consumers with a new level of home entertainment experience.

The driving force of the Cell TV is the Cell Broadband Engine, designed for multimedia processing and previously used in advanced PCs and high-end gaming consoles, says the company. By fusing the Cell Engine with Cell TV, Toshiba was reportedly able to achieve several advanced features.

"Creating a TV around the Cell Engine has removed previous limitations and allowed Toshiba to create an ultra-premium TV that is also an easy-to-use home entertainment server," said Scott Ramirez, vice president of TV marketing for Toshiba, in a statement. "By combining the Cell Engine with the new KIRA2 LED panel technology, Cell TV provides more brightness, more contrast, more detail, more 3D, more robust connectivity, and more fun than anything we have ever created."

According to the company, the Cell Engine has 143 times the processing power available in current TV models, enhancing picture quality. True Super Resolution technology aims to ensure image accuracy by sampling multiple frames and restoring the native pre-sampling signal curve‚Äďa process that enhances both SD and HD signals to produce a 1080p full HD picture. Net Resolution+ adds compression noise canceling to improve Internet content by detecting the noise compression inherent in Internet content and separating and correcting the image data for a sharper image on large screens.

Additionally, AutoView RGB combines an ambient light sensor with a new RGB sensor to automatically set the brightness, contrast, gamma, sharpness, color saturation, and color temperature for the best possible picture in any lighting condition, says the company. Cell TV also includes ClearScan 480 Hz frame rate for clear fast-motion video.

The new KIRA2 Super Local Dimming LED Display serves as the ZX900 Series' panel, outputting 1,000 cd/m2 of brightness and providing 512 controllable zones. According to the company, this allows the KIRA2 to create a 9,000,000:1 dynamic contrast ratio.

The ZX900 Series features a built-in 1TB hard disk drive, Blu-ray Disc player, and 802.11n WiFi capability. It can store media content and display it or transmit it to other compatible DLNA displays within a home. Users can download content from the Internet, transfer content from a PC, or record directly onto the HDD from the Blu-ray Disc player.

Cell TV offers several connectivity options, including an Ethernet port with DLNA support, 802.11n WiFi, and Wireless HD, which allow a wired connection to the Internet or network, a wireless connection to the Internet through a wireless router, and a wireless connection to the Cell set-top box. Net TV capability provides several Internet channels, such as Netflix, VUDU, CinemaNow, and Pandora, from which users can stream or download content to the HDD. Cell TV also includes a new Video Phone capability that allows home videoconferencing over IP, where users can see and hear people with compatible devices.

The Cell XV900 Series, the first in the series of Cell TVs, will be available in 55- and 65-inch diagonal screen sizes. The two-piece system includes a set-top box and a display in Toshiba's new Genesis Design with a black brushed aluminum bezel with acrylic trim.



Browse Back Issues
BROWSE ISSUES
  July 2014 Sound & Video Contractor Cover June 2014 Sound & Video Contractor Cover May 2014 Sound & Video Contractor Cover April 2014 Sound & Video Contractor Cover March 2014 Sound & Video Contractor Cover February 2014 Sound & Video Contractor Cover  
July 2014 June 2014 May 2014 April 2014 March 2014 February 2014