Mobile Displays That Are Larger Than Life
Fireworks weren't the only thing people were pointing at during the Fair St. Louis 4th of July festival. Also capturing their attention: a 19- by 33-foot mobile video screen that Texas-based broadcaster Go-Vision rolled in for the city's annual event.
The 19-bit video processor is fully digital, and 14-bit color processing provides 4.4 trillion color options.
“By rolling out the first mobile, true high-definition LED screen, GoVision is making this technology available to all rental markets for the first time,” says Chris Curtis, CEO of GoVision. The screen size, without framing, is 619 square feet and contains 224,640 total LEDS for a resolution of 16 pixels per inch with a 16-millimeter pitch. Made from Daktronics' HD-16 LED screen, it emits 7500 nits of brightness and produces a 90.5-degree vertical viewing angle and a 160-degree horizontal viewing angle.
Equipped with an eight-channel Panasonic MX70 switcher, a 16-channel Mackie audio mixer, and a 24x24 matrix router, GoBigger supports a variety of audio and video formats, including VHF/ UHF antenna, DSS satellite, and DVD. The screen's HD-ready feature depends on the incoming signal, but it comes equipped with a fully functional HD production studio.
In addition to its stop in St. Louis, the screen has made several other appearances around the country this summer. GoBigger rents for $15,000 the first day and $1,500 for each consecutive day. “Our screens are no longer an expense item for most events,” says Brady Haas, GoVision's director of sales. “Advertisers and event sponsors often pay handsomely for the right to promote their brands on the units and integrate their commercials into the video.” The Jumbotron has come a long way.