SRS Labs Appoints Vice President of Marketing
SRS Labs, a provider of surround sound, audio enhancement, and voice processing technologies, appointed Allen Gharapetian as vice president of marketing.
SRS Labs, a provider of surround sound, audio enhancement, and voice processing technologies, appointed Allen Gharapetian as vice president of marketing. In his new position, Gharpetian will be responsible for devising and implementing the company's strategic and tactical plans in corporate marketing, branding, and marketing communications, which includes advertising, public relations, graphics, and market research.
"Allen brings to SRS his tremendous marketing and branding experience within the consumer electronics industry".I am certain that he will play a key role in our continued growth and will have a positive impact on our overall business," said SRS Chairman and CEO Thomas C.K. Yuen.
Gharapetian has more than 17 years of experience in consumer marketing and business management to the company. Most recently, he served as the vice president of marketing for Starport Systems, where he was engaged in the development and marketing of technologies for mobile communications. He was also Targus Group International's vice president of global marketing and global product management.