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Bosch Makes New Marketing, Sales Hires

Bosch Security Systems recently appointed three new professionals to its Communications Systems Division.

Bosch Security Systems recently appointed three new professionals to its Communications Systems Division.

Brian Divine assumed the role of senior product marketing manager for communications and is tasked with developing and implementing marketing strategies for Bosch's ProSound brands in the Americas region, including Electro-Voice, and will act as the focal point for the voice of the customer in this market segment. Divine's industry and leadership experience comes most recently from the Crown Audio Division of Harman International Industries, where he served as marketing director for installed sound and touring. The communications division product marketing managers will report directly to him, where as he will report to Daniel Gundlach, vice president of marketing for the Americas.

John F. Anderson was named product marketing manager for intercoms, a position in which he will support the Americas region by developing and implementing marketing strategies for RTS and Telex intercom products. He will report to Brian Divine.

In his new position as director of sales for communications in the south, Sean Shallenberger will be responsible for sales and distribution of Bosch, Electro-Voice, RTS, and Telex pro audio products in the southern United States. Based in Arlington, Texas, he will manage the independent sales reps, regional account managers, and inside sales reps for the region, and he will report to Daniel Nix, vice president, sales for the south.

Shallenberger spent five years with Jam music and Sound before he moved to large regional distributor Professional Audio Supply, where he transitioned from inside sales manager to general manager in two years. While general manager, he oversaw considerable expansion, including the opening of musical instrument and lighting divisions, which contributed to sales growth from $7 million to $16 million. From there, Shallenberger joined Dallas-based manufacturers' representatives Marketing Concepts, where he worked with some of the pro audio industry's top brands for 11 years.

 


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