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Gefen Partners with Signage Content Firms

Bolstering its offerings for the digital signage market, Gefen announced its association with three leading digital content creation studios.

Bolstering its offerings for the digital signage market, Gefen announced its association with three leading digital content creation studios. Company officials said that now Gefen and its resellers can supply a complete digital signage integration service, from start to completion. People managing ongoing digital signage content now have access to graphics from top designers.

Gefen-Digital-Signage-Creator

Gefen-Digital-Signage-Creator

From storyboarding to the finished project, Jeffery Casper Products brings knowledge of creative conceptual development. The firm's content strategy and branding recommendations have enhanced some of the messages of companies such as Petco, Ingram Micro, Victoria's Secret, Universal Music Group, and NBC.

MossMedia comprises a global network of creative and technical innovators, focusing on content creation, interactive applications, and brand innovation. Over the last decade, the principals of MossMedia have produced original content for top brands such as Pulleys Coffeehouse 36, Step2, Cleveland Clinic, Fitness Quest, Firstcom Music, Ambiance, Wynn Las Vegas, Best Buy, and Leap Frog Toys.

Studio1080 supplies a full range of digital signage content creation including concept development. In addition to editing and producing video content, Studio1080 also provides researching, writing, casting, scheduling and control for a broad range of video segments. Currently Studio1080 specializes in creating original video content for large and small digital signage installations across the U.S. and Canada including Retail Media Company, South Gate LLC, GSTV and Delphi Display Systems.

"Gefen customers using the Digital Signage Creator now have a top notch selection of experts to consult when developing digital signage content and building interactive campaigns," said John Novak, Gefen's director of digital signage, in a statement. "This level of service provides them with unprecedented opportunities in creating, managing and tracking their campaigns, and further broadens the range of services we can offer."

 


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