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2010 Best Entertainment AV Project

Education can be entertaining. Kids visiting the Centre of the Cell biomedical science center in East London may not realize how much they're learning as they enjoy the various AV games and exhibits.

Launch Slideshow

Centre of the Cell, Whitechapel, London. AV integrator: D J Willrich Ltd. Design firm: Land Design Studio. Contractor: Beck Interiors.

Centre of the Cell

2010 Best Entertainment AV Project

Centre of the Cell

2010 Best Entertainment AV Project

  • 2010 PRO AV Spotlight Awards: Best Entertainment AV Project

    Centre of the Cell, Whitechapel, London. AV integrator: D J Willrich Ltd. Design firm: Land Design Studio. Contractor: Beck Interiors.

    http://www.proavmagazine.com/Images/tmp710E%2Etmp_tcm46-556638.jpg

    Centre of the Cell, Whitechapel, London. AV integrator: D J Willrich Ltd. Design firm: Land Design Studio. Contractor: Beck Interiors.

    600

    Centre of the Cell, Whitechapel, London. AV integrator: D J Willrich Ltd. Design firm: Land Design Studio. Contractor: Beck Interiors.
  • 2010 PRO AV Spotlight Awards: Best Entertainment AV Project

    Centre of the Cell, Whitechapel, London. AV integrator: D J Willrich Ltd. Design firm: Land Design Studio. Contractor: Beck Interiors.

    http://www.proavmagazine.com/Images/tmp710F%2Etmp_tcm46-556646.jpg

    Centre of the Cell, Whitechapel, London. AV integrator: D J Willrich Ltd. Design firm: Land Design Studio. Contractor: Beck Interiors.

    600

    Centre of the Cell, Whitechapel, London. AV integrator: D J Willrich Ltd. Design firm: Land Design Studio. Contractor: Beck Interiors.
  • 2010 PRO AV Spotlight Awards: Best Entertainment AV Project

    Centre of the Cell, Whitechapel, London. AV integrator: D J Willrich Ltd. Design firm: Land Design Studio. Contractor: Beck Interiors.

    http://www.proavmagazine.com/Images/tmp7110%2Etmp_tcm46-556654.jpg

    Centre of the Cell, Whitechapel, London. AV integrator: D J Willrich Ltd. Design firm: Land Design Studio. Contractor: Beck Interiors.

    600

    Centre of the Cell, Whitechapel, London. AV integrator: D J Willrich Ltd. Design firm: Land Design Studio. Contractor: Beck Interiors.
  • 2010 PRO AV Spotlight Awards: Best Entertainment AV Project

    Centre of the Cell, Whitechapel, London. AV integrator: D J Willrich Ltd. Design firm: Land Design Studio. Contractor: Beck Interiors.

    http://www.proavmagazine.com/Images/tmp7111%2Etmp_tcm46-556662.jpg

    Centre of the Cell, Whitechapel, London. AV integrator: D J Willrich Ltd. Design firm: Land Design Studio. Contractor: Beck Interiors.

    600

    Centre of the Cell, Whitechapel, London. AV integrator: D J Willrich Ltd. Design firm: Land Design Studio. Contractor: Beck Interiors.
  • 2010 PRO AV Spotlight Awards: Best Entertainment AV Project

    Centre of the Cell, Whitechapel, London. AV integrator: D J Willrich Ltd. Design firm: Land Design Studio. Contractor: Beck Interiors.

    http://www.proavmagazine.com/Images/tmp7111%2Etmp_tcm46-556662.jpg

    Centre of the Cell, Whitechapel, London. AV integrator: D J Willrich Ltd. Design firm: Land Design Studio. Contractor: Beck Interiors.

    600

    Centre of the Cell, Whitechapel, London. AV integrator: D J Willrich Ltd. Design firm: Land Design Studio. Contractor: Beck Interiors.
  • 2010 PRO AV Spotlight Awards: Best Entertainment AV Project

    Centre of the Cell, Whitechapel, London. AV integrator: D J Willrich Ltd. Design firm: Land Design Studio. Contractor: Beck Interiors.

    http://www.proavmagazine.com/Images/tmp7112%2Etmp_tcm46-556670.jpg

    Centre of the Cell, Whitechapel, London. AV integrator: D J Willrich Ltd. Design firm: Land Design Studio. Contractor: Beck Interiors.

    600

    Centre of the Cell, Whitechapel, London. AV integrator: D J Willrich Ltd. Design firm: Land Design Studio. Contractor: Beck Interiors.

AV Integrator • D J Willrich

Education often works best when it’s entertaining. Children visiting the Centre of the Cell biomedical science center in east London may not realize how much they’re learning as they enjoy the various interactive games and exhibits. Before the games begin, families take in a series of AV presentations projected onto four round screens set into the ceiling.

The presentations correspond to lighting effects managed by Medialon show control software and offer context for the games, such as Cell Trumps, in which visitors use a touchtable to win each other’s virtual cards using their superior knowledge of the body’s cells. Then there’s Zoom, a quiz game in which people can actually visualize the cells in their hand and answer questions using a touch panel and floor-mounted sensors that respond to feet pressed against a projected image.

Most of the games incorporate a mix of NEC displays, Mitsubshi projectors, and Visual Planet Touch Screen Foils. Virtually every exhibit in Centre of the Cell uses content created, filmed, and produced by the integators themselves.

 


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