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RTKL Beefs Up Team in China

Global architecture, engineering, and urban design practice RTKL announced that Jason Litt, a principal and 15-year veteran of the environmental media and design industry, has relocated to the firm's Shanghai office. As the leader of RTKL's environmental media and design practice in China, he expands the firm's service offerings to clients in China and throughout Asia.

Global architecture, engineering, and urban design practice RTKL announced that Jason Litt, a principal and 15-year veteran of the environmental media and design industry, has relocated to the firm's Shanghai office. As the leader of RTKL's environmental media and design practice in China, he expands the firm's service offerings to clients in China and throughout Asia.

Litt recently accepted RTKL's 2010 PRO AV Spotlight Award for Best Retail AV Project.

Asia's increasing consumer population has sparked a growing appetite for information and immediacy, especially in the public realm. Litt has mastered the synergy between media and information in the built environment. His expertise in environmental media, an emerging field that blends design and technology with advertising, branding and sponsorship, is critical to RTKL's clients in Asia, according to the company.

"We live in a digital world, and nowhere is that more evident than Asia," said David Labuskes, RCDD, CPHIMS, CTS, and vice president of RTKL's Special Systems Design Group, in a statementr. "Competition for consumer attention is high and the emotional experience of a development is just as important as its physical design or architecture. Jason's unique skills and international experience are great additions to our multi-disciplinary offering."

When Litt joined RTKL in 2006, he brought extensive, award-winning experience in planning, developing and implementing state-of-the-art productions and large-scale media installations. Under his direction, RTKL's environmental media team designs creative, technology-based programs that mix strategic branding, identity, and cinematic storytelling, company officials said.

RTKL's experience in China dates to 1993 when the firm was commissioned to design Sun Dong An Plaza, the first private joint-venture commercial project in Beijing designed by a foreign firm and subsequently named the city's Building of the Year in 1995. Since then, the firm has continued to work on private and public projects throughout China, including the Shanghai Science and Technology Museum, which hosted the 2001 APEC Conference; the Chinese Museum of Film in Beijing; City Crossing, a new multiuse development in Shenzhen; and a wide range of complex planning and urban design schemes that meet the needs of China's growing cities and communities.

 


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