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Digital Signposts: Video Continues to be the Killer App 
By Vern Freedlander, Vice President, Production, X2O Media
While social media is an important and highly popular solution in the corporate communicator’s toolkit, video remains the quintessential “killer app” within the enterprise....

Digital Signage Expo 2013 Show Guide 

The Digital Signage Expo (DSE) 2013 is just around the corner. ...

Strategies for Reliable, Cost-Effective Cloud Storage 
By Tim Kridel
Cloud-based services are increasingly common in IT, and as more AV devices wind up on IP networks, it’s no surprise that applications such as digital signage and videoconferencing are migrating to cloud architectures, too....

Why Bother with Architects and Designers? 
By Leslie Gallery-Dilworth, FAIA
In this economic climate why would you miss opportunities to expand your audience and customer base?...

The Hidden Costs of Digital Signage Deployment Can Sink Your Business 
By Steve Hargis, director of film and video production for Bass Pro Shops
Your clients depend on you not only for technical expertise in designing and installing digital signage systems, but also for guidance in anticipating and budgeting for the cost of implementation and ongoing operations. ...

Digital Signposts: Push vs. Pull 
By Vern Freedlander
The channel concept is exactly the opposite, a “push” technology where the content that is deemed the most relevant to that particular user is constantly updated and presented leveraging multimedia and realtime data....

Taking the Guest Experience to a New Level 

In anticipation of its 125th anniversary, last year the Hotel del Coronado began a technological upgrade to its property. ...

The Mechanics behind the Surface-mount LEDs at Tennessee Titans Stadium, Part 2 
With Bennett Liles
The trend in pro sports venues is headed toward the big screens and after setting up the Dallas Cowboys with the biggest LED display of all, ANC Sports has moved on to LP Field in Nashville....

Digital Signposts: Cutting Through The Communication Clutter 
By Vern Freedlander, Vice President, Production, X2O Media
People are busy, and they are only getting busier. The constant flow of emails and demands on time make it increasingly difficult for employees to wade through and pick out what is important, what can wait, and what is spam....

Digital Signposts: Advertising on the Enterprise Network 
By Vern Freedlander
Corporations anxious to receive a return on their digital signage investments are seeking innovative ways to not only fund their networks, but to perhaps turn them into revenue streams as well. ...

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