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Digital Signage at The Hard Rock Hotel & Casino

Feb 23, 2010 1:56 PM

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Hard Rock Hotel & Casino Tulsa, Okla., is running X2O’s Xpresenter digital signage platform to facilitate communications with guests, players, and employees. The digital signage network features innovations such as instant alerts to display screens, seamless integration with Newmarket International’s Delphi system to improve operational efficiency and keep conference attendees up to date with event information, and X2O’s Web Portal so non-technical personnel can update content locally with ease.

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Formerly the Cherokee Casino Resort, the Hard Rock Hotel & Casino Tulsa offers more than 100,000 square feet of gaming, a new 19-story hotel tower, a 1,000-seat convention center, and a conference area. To better communicate with customers and employees throughout the property, the casino required a state-of-the-art digital signage network that would combine exciting and eye-catching graphics with ease of use. To meet this need, Cherokee Nation Entertainment, the retail, gaming, entertainment and hospitality segment of Cherokee Nation, chose X2O’s Xpresenter digital signage platform.

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