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Management Perspectives: Search-engine Optimization  
By Don Kreski
You have a great website. It looks good. It works well, but it doesn't seem to attract new business. When you type the products or services you offer...

Picture This: In Search of a Consistent Gray  
By Jeff Sauer
When SVC reviews display products, such as the Casio Super Bright XJ-S57 (see p. 62 of this issue), there is often a discussion of color temperature and...

POV: EZip—the Electronic Price-sheet Solution 
By Barry Goldin, CTS
Three years ago, the InfoComm Manufacturers Council and the Systems Integration Leadership Council (SILC) embarked on a project to create a common electronic...

Associations Focus: NSCA’s Business & Leadership Conference Provides Custom Blueprint for Success  

Boost your profits at NSCA's 2009 Business & Leadership Conference, sponsored by InfoComm International, and learn from experts and professionals who've...

Associations Focus: InfoComm Urges Members to Maintain the CTS Advantage  

RUS AND YOU If you are a Certified Technology Specialist (CTS), you need to have 30 hours of renewal unit (RU) credits every three years to keep your...

Management Perspectives: Getting Seen and Heard  
By Don Kreski
Why are case histories so useful, and so widely used, in technical industries like ours? They are useful because they give print and online readers a...

Associations Focus: CEDIA Offers Education Opportunities 

WHICH CEDIA UNIVERSITY OFFERINGS ARE RIGHT FOR YOU? Hoping to select the best education for your business but having trouble knowing what to look for?...

POV: Working with Independent Programmers  
By Marc Lavecchia
With more than 250 established independent programming firms worldwide, more and more integrators and consultants are turning to this group of industry...

Associations Focus: NSCA Promotes Education, Targeting Continued Success 

NSCA AND ELECTROGRAPH PARTNER TO PROVIDE FREE EDUCATION Plan to attend NSCA's educational classes at a free, one-day event on Oct. 21 in Washington, D.C....

Connecting Homes at CEDIA Expo 
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Installers who have traditionally felt sheltered from bad economic news by a luxury base immune to market downswings were whistling a different tune at...

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