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Achieving Operational Excellence

Sep 28, 2011 11:26 AM

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Companies today are looking for ways to increase their bottom line, decrease operating expenses, and run leaner – the economy almost requires it. This was the message of CEDIA EXPO keynote speaker, Tim Costello, Chairman and CEO of Builder Homesite and New Home Technologies, whose presentation focused on helping attendees learn how to cope with the new normal economy.

Costello presented some tips designed to help electronic systems contractors grow their businesses during difficult times. One of these tips was focusing on operational excellence.

What exactly does operational excellence mean? According to Costello it means having a disciplined program of waste elimination. There are numerous ways to eliminate waste, from reducing unnecessary overhead to standardizing your processes. CEDIA has several tools available to members to help them keep their companies operating at peak performance.

Inbound Marketing White Paper

The Inbound Marketing White Paper was developed to give CEDIA member companies and industry professionals a framework for understanding the concept of inbound marketing as well as the basic structure of an inbound marketing campaign.

This white paper outlines the key elements involved in inbound marketing, complete with tips for execution. The white paper also includes CEDIA member testimonials designed to help determine whether inbound marketing is appropriate for your company. The Inbound Marketing White Paper is targeted toward companies with no experience in inbound marketing as well as those with limited to moderate experience who are looking to build on their knowledge of the concept. The Inbound Marketing White Paper is available free for CEDIA members and can be purchased by non-members for $25 in the CEDIA Marketplace at

2011 Benchmarking Survey Report

With the challenges all businesses face in today’s market, utilization of industry research and data will help company owners make better decisions and plan for the future. The CEDIA Benchmarking Survey report provides detailed benchmarks, best practices, and trend analysis based on data collected from CEDIA member electronic systems contractor (ESC) companies. The data represents company information in such categories as strategic and business planning, financial performance and management, operations, and staffing and compensation.

The CEDIA Benchmarking Survey is designed to provide external references and best practices that will help ESCs evaluate and improve their business operations. The full Benchmarking Survey report, conducted by independent research firm Brand Ubiquity, will be made available free of charge to the CEDIA members who participated in the survey. The survey is available for purchase through the CEDIA Marketplace at

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